Published: June 3, 2026 at 8:48 am
The CEO of Debenhams Group has said the company’s turnaround strategy has reached an ‘inflection point’ after the online retailer announced it had returned to growth.
Debenhams Group – which is made up of Debenhams, Karen Millen, boohoo, MAN and PLT – reported group GMV (gross merchandise value) up 0.5% year-on-year.
May trading was particularly strong with GMV growth of around 8%.
Performance was most notable across the Debenhams brand and PrettyLittleThing, with improvements also achieved in Boohoo, BoohooMan and Karen Millen.
The return to growth has been supported by materially improved profitability and significantly improved cashflows.
The board is confident it will deliver double digit Adjusted EBITDA growth and free cash flow in FY27.
Daniel Finley, group CEO, said: “Debenhams Group has returned to growth, and Q1 marks the inflection point we have been working towards.”