News - SportTech

Former MMA fighter rings opening bell on AI fitness platform

A former MMA fighter has rung the opening bell on AI fitness platform VOR. Max Cotton founded tra...

Super Bowl fans embrace crypto: Is the NFL ready?

The Super Bowl, a huge event in American sports, attracts millions of viewers every year. With techn...

Super Bowl livestreaming: Tech’s impact on fan experience

The Super Bowl is more than just a game. It's a major event that brings millions together. From part...

Predicting Gatorade color, halftime length, and more prop bets

Traditional wagers on the game's outcome or point spread have long dominated the landscape when it c...

Piing signs deal with Manchester City

Piing has signed a deal with Manchester City Football Club to take its mass-participation gaming exp...

Adrenaline-fuelled investment: Lifted Ventures backs latest female founder

Adventuro, a marketplace platform dedicated to adventure sports, has closed its latest funding round...

UEFA 2024: How can leagues and teams leverage technology to engage fans?

Are football fans getting the most from their experience? As we head towards UEFA 2024, technology w...

Piing CEO: Super Bowl was a dream but ‘now a matter of time’

When it comes to annual sporting occasions, the Super Bowl is just about as big as it gets. This ...

World-changing startups scoop £100,000 grant funding

A startup reducing the impact of concussions in sportswomen has won a share of £100,000 in grant fu...

Southampton FC owners back AI sports nutrition startup

Hexis, pioneers of AI-driven fuelling plans for athletes, has raised a £1.6 million pre-seed fundra...

£10m investment win for platform serving FA & NFL giants

Event accreditation platform Accredit Solutions has raised £10 million funding from Gresham House V...

Data analytics in sports: From performance metrics to betting insights

In recent years, the world of sports has undergone a transformation largely fueled by advancements i...