AQSE-listed Amazing AI plc has warned that it will start legal proceedings against Tom Winnifrith and Share Prophets Ltd unless they comply with a cease-and-desist demand.
The company says material published about it and CEO Paul Mathieson on the Share Prophets website is false and defamatory, and has given the parties a three-day deadline to respond before moving to court. Winnifrith has also promoted the material from his personal website.
Winnifrith, who writes about firms listed on public markets, has posted a number of in-depth articles on the global FinTech group in recent months.
Just this morning, he claimed that Mathieson took to X (formerly Twitter) to wish that his (Winnifrith’s) late mother had committed suicide earlier.
He backed this claim up by posting a purported screenshot of a post from a user with the handle @AmazingAIPlc, which quotes Mathieson as saying: “The lie spewing, criminal old sheriff is on the ropes crying in his basement as he awaits his karma.
“Pity his mother didn’t act earlier or noone would have ever had to deal with this demon.”
The X account in question was created in October 2025.
In its letter, Amazing AI calls on Winnifrith and Share Prophets to remove all relevant articles and podcasts, stop publishing further content about the firm and issue an apology, alongside other steps including preservation of readership data.
The company also notes that Mathieson is pursuing a legal claim against the same parties in his personal capacity, alongside the corporate action being prepared by Amazing AI itself.
Winnifrith is a veteran commentator and the founder/editor behind the ShareProphets website, known for publishing content about AIM and Aquis-listed companies.
He claims to be “trolled on the internet with an almost daily diet of online harassment and smears”, and says he receives lawyers’ letters from “crooks trying to silence him as well as a number of death threats”.
One recent article on his personal website is titled: “Who will blame the Jews for obese Palestinians: the starvation myth exposed.”
Over recent months, ShareProphets has run a series of stories on Amazing AI, including attacks on its strategy and public statements.
One article described the company’s proposed bitcoin-related spin-off as a “joke” and accused the firm of misleading the market, part of the wider criticism now in dispute.
Amazing AI says the posts have caused serious harm to the company, its CEO and shareholders, and is demanding a full retraction and apology.
It gives Winnifrith a three-day deadline to respond to the letter.