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Welcome to BusinessCloud’s InsurTech 50 ranking for 2023.

Marshmallow tops the annual ranking of the UK companies creating original technology for the insurance industry.

The final ranking was decided by a combination of selections from an expert judging panel (see below) and a public vote on the the 83-strong shortlist which attracted close to 1,000 votes.

You can click on the company names to see what they do. Businesses wishing to purchase a featured profile – including a logo, boxout, website links and 12 months of content promotion – can email editor Jonathan Symcox here.

Also check out our FinTech 50 and RegTech 50 rankings, which were decided alongside the InsurTech 50 and celebrate businesses creating tech for the finance industry and compliance respectively.

The rankings are supported by digital transformation experts Sputnik Digital.

• Melissa Collett, CEO, Insurtech UK
• Janine Hirt, CEO, Innovate Finance
• Andy Thornley, head of financial services, techUK
• Paddy Goodlet, corporate finance – head of FinTech M&A, KPMG UK
• David Brear, CEO, 11:FS
• Jonathan Symcox, editor, BusinessCloud



The InsurTech 50 for 2023