At Superscript, we’re building a different kind of insurance broker. One that brings together the convenience of technology and the depth of specialist expertise, without assuming every business needs the same approach.
We specialise in business insurance, working with everyone from sole traders and growing SMEs to established international companies navigating complex and specialist risks. What makes us different is how we’ve brought two complementary sides of broking together: technology-led insurance for SMEs and specialist expertise for businesses with more complex requirements.
Our SME business is built around making insurance simpler. We’ve developed technology that allows businesses to buy and manage cover online, removing some of the friction that has traditionally made insurance more complicated than it needs to be.
Our Specialty business brings a different, but equally important, set of capabilities. Complex risks rarely come with straightforward answers, and that’s where the experience, judgement and relationships of specialist brokers really matter.
We work closely with businesses to understand their risks and find appropriate insurance solutions, drawing on technical knowledge and relationships across insurance markets. Technology supports that work, but it’s the expertise of our people that makes the difference.
For us, these aren’t competing approaches to insurance. They’re two sides of the same business, shaped by a shared belief that insurance should be straightforward when it can be, and specialist when it needs to be.
It’s an approach we’re proud to see recognised across the industry. In 2025, Superscript was named Digital Broker of the Year at the Insurance Times Awards and Commercial Lines Broker of the Year (SME/Mid-market) at the British Insurance Awards. Together, these accolades reflect the work our teams have put into building a business that combines technology with great broking.
We’re continuing to invest in both sides of Superscript, developing new ways to distribute insurance while strengthening the specialist capabilities and relationships that underpin our work.
We’ve come a long way, but there’s still plenty we want to achieve. And we’re excited to keep building an insurance business that works better for the companies that rely on us.
Learn more about Superscript.
