FinTech

The UK’s fastest growing FinTech unicorn company has surpassed 5 million registered customers in under five years. 

Ad-enabled payments innovator Zilch is currently adding over 100,000 new customers each month. 

The London-based firm is now in the wallets of nearly 15% of the UK’s 34 million working adult population and has now saved consumers over £750m in cumulative savings on interest and fees since its launch less than 5 years ago.

These two milestones come as Zilch continues to see revenues doubling YoY, and has recently broken into quarterly profitability.

“Over the past 12 months, we’ve seen phenomenal momentum,” said Philip Belamant, co-founder and CEO of Zilch.

“In five years we’ve saved customers over £750m in fees and interest, never charged a late fee, hit quarterly profitability, and driven over £4bn in sales for brands – all while cutting their advertising costs by 50% and converting 10-20x better than Google and Meta.

“Today, Zilch is re-inventing credit from the ground up. By using the latest AI technology, we’re not just underwriting smarter, we’re helping brands deliver real-time, personalised offers at scale. 

“And with every payment, we’re turning advertising revenue into something meaningful: lower costs and better rewards for our customers. It’s a smarter, more human way to do credit and drive commerce.”

FinTech lender hits £50m milestone in Liverpool

The announcement comes as Zilch launches its largest advertising campaign to date, “spend with benefits”, with a multi-city, multi-media takeover which celebrates the brand’s rapid growth.

It recorded its first month of operating profit in July 2024, while surpassing a revenue run rate of more than £100m.

Belamant highlighted the importance of customer service and explained how that would be delivered through the advertising campaign.

He added: “With nearly 1 in 7 adults in the UK holding a Zilch account, our customers are telling us they want more than just credit – they want all the regulatory protections, full transparency, flexibility to spend anywhere and more than anything value whenever they pay. 

“That’s what Zilch delivers. And now, we’re telling that story at scale to the whole of the UK in a world-first ad-campaign. Watch this space.”

Bartlett-backed retail business forced to close