Professional sports and gambling have long gone hand in hand. And it’s not just about betting sites offering to place a bet on the favourite team. PayID pokies real money often act as sponsors, funding specific athletes and even entire clubs in exchange for marketing through an identity. We’ve learnt all about such partnerships, and we’ll highlight the most famous and productive ones on this page.
Football’s Gambling Partnerships — how does it work?
Contracts like this work quite simply. The company offering PayID pokies pays royalties or provides sponsorship. In return, the athlete can become the face of commercials and posters, and the team can put the sponsor’s logo on their uniforms, merchandise, etc. And although such contracts have restrictions, for example, on the age of athletes, the place of logo placement on the form, etc., they are still very favourable for both sides.
PayID online pokies VS Football clubs
The simplest partnership format, subject to the minimum restrictions from sports leagues and gambling regulators, is the sponsoring of an entire team. We have selected 3 of the most famous contracts of football clubs and online casinos that are still relevant.
AS Monaco + VBET
The French club partnered with an international company offering, including instant PayID pokies Australia real money, in 2020. The casino placed its logos on players’ shorts and was also given advertising space in stadiums, buses and on the club’s official social media accounts. AS Monaco received additional funding, access to special events and premium positioning. The contract proved so mutually beneficial that it was extended first to 2025 and then to 2029.
West Ham United + Betway
The English team, famous for winning the 2023 Europa League, has been working with the gambling brand since 2015. This is one of the longest commercial partnerships between an official football club and online pokies Australia PayID operator. The casino has placed logos on uniforms, training equipment and club stands, while the athletes have received money, greater awareness and participation in CSR projects, making the team more recognisable on the international stage.
Newcastle United + Fun88
One of the oldest English clubs signed an agreement with an Asian casino in 2017. Thanks to this, Fun88 was able to expand its presence in the global iGaming market, guaranteeing transparent conditions and pokies net Australia PayID withdrawal. Logos on the uniforms, presence in the strongest league in the world — the gambling provider has unequivocally won. The football club itself has received stable funding, strong information and advertising support, and visibility for new investments.
Famous footballers VS Online pokies PayID
Although individual partnerships are more complicated from a legal point of view, they are usually the most favourable for both the casino and the athlete. The footballer can get a huge fee for competent advertising, and the casino can significantly increase its visibility and expand its audience. So, the top 3 individual contracts — what do we know about them?
Cristiano Ronaldo + Stake
The legendary Portuguese footballer has been an ambassador for the company since 2023. This partnership with PayID pokies real money goes much deeper than just a logo on a uniform. CR7 is required to take part in all of the casino’s marketing campaigns, host online streams, make promotional posts on social media, and more. For this, he receives about $10 million dollars in cryptocurrency, and this is not the entire amount that will potentially be paid out under this partnership.
Neymar Jr. + PokerStars
The Brazilian football star is known for his passion for poker, so the footballer’s affiliation with a major online poker operator is no surprise. PayID online pokies has got a face for all its tournament posters and merchandise lines, attracting an audience of millions of fans and increasing recognition. The sportsman himself receives a substantial amount of money for his advertising campaigns, and even a portion of the rewards for online tournaments he streams as part of his agreement with the company.
Zlatan Ibrahimovic + Bethard
The Swedish striker is not just a partner in a company that offers PayID pokies real money — he is also its co-owner. The athlete uses his football fame to promote the casino, starring in TV commercials, creating posts for social networks, etc. The brand itself has an added image and more credibility thanks to this collaboration. This is a unique partnership in which Zlatan does not work for a fee, but for full participation in the business and profits from its revenues.
Advertising partnerships — our verdict
While PayID pokies posters attract more people to this controversial pastime, athletes receive significant financial support that allows them to grow professionally. Online casinos themselves get more opportunities to promote their brand and popularise legal gambling, which in general is not a bad thing. Therefore, we believe that such margins have the right to exist and should not be evaluated in a negative context.
The article contains information provided by a gambling expert Julia Kotvytska.