A fast-growing technology-enabled PR firm has listed in London today.
Pathos Communications plc, which has never raised institutional funding, has raised more than £5 million as it joins the London Stock Exchange’s junior AIM market in an IPO which values the firm at around £20m.
The company was founded in 2019 by Omar Hamdi, who combined a background in computing, journalism and television presenting to democratise access to established news publications utilising a ‘pay-on-results’ model.
Hamdi, who worked for the BBC for years, is also an experienced stand-up comedian.
The company collaborates with its clients to create and distribute articles across a variety of platforms including established news outlets, digital media and podcast channels, leveraging its AI internal assistants.
PathosMind is an in-house AI agent which monitors more than 50,000 news sources – plus social media – for its clients and prospects daily, and drafts article outlines in real time.
Pressella, meanwhile, is a virtual publicist; while PodcastWise is described as the world’s largest verified database of podcast hosts.
In 2025, Pathos was ranked as the fastest-growing advertising and marketing company in the UK in the Financial Times 1000, the 33rd-fastest growing company in Europe in the FT 1000, and the 6th fastest growing technology company in the Deloitte UK Technology Fast 50.
It says it has recorded over $28m in revenue since 2022 and has a base of over 6,000 clients across 89 countries.
“Today marks an important milestone for Pathos as we begin our journey on AIM. Bringing the business to the London Stock Exchange is a natural next step for such an ambitious, global, scalable business,” said Hamdi.
“I founded Pathos to do something the PR industry has never done: to bridge the divide between the globe’s newsrooms and the world’s 400m SMEs.
“More impactful and measurable outcomes, delivered at scale through simple accessible processes, allow us to do what the traditional PR approach couldn’t. Our proprietary AI technologies provide a clear competitive edge and allow us to execute on our vision faster than even we previously imagined.
“Since our inception in 2019, we have delivered substantial and sustained growth, but we are still early in our journey. Admission to AIM will provide us with an enhanced platform, expanded resources, and increased market visibility to accelerate this momentum, strengthening our offering and supporting the next phase of growth.”
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