Adobe has today announced plans to make a substantial investment of £63.5 million into the UK.
The software giant has made a commitment to grow its workforce by over 20 per cent.
The company has grown its team in the UK by 30 per cent in the last two years and now operates from offices in Shoreditch, Maidenhead and Edinburgh.
Adobe said its investment will benefit the number of creatives, small businesses and enterprises in the UK who currently use the company’s software, accelerating innovation and driving economic growth.
Gavin Mee, Adobe’s UK boss and vice president for Northern Europe, described the UK as “a critical market” for the company’s business growth and innovation.
“Recently, we’ve grown our workforce, opened a new office in Shoreditch, and we are committed to furthering our investment in the UK and the impact it will drive across the economy,” he added.
The news was hailed by investment minister Graham Stuart as “another show of confidence in our world-leading creative sector”.
Digital secretary Jeremy Wright added: “We are already Europe’s leading tech hub, with the talent, environment and entrepreneurship that businesses want, so it is great to see Adobe creating even more high-skilled jobs and investing here.”
Minsters from the Department for International Trade and Department for Digital, Culture, Media and Sport (DCMS) will today host industry leaders including Adobe at a ‘creative investor roundtable’ hosted at 10 Downing Street.
The event is the fifth in a series of investment roundtables which promote UK industry sector opportunities to a global audience, and drive foreign direct investment into the country.
Newly released figures from the DCMS show the value of the creative industries to the UK is up from £94.8 billion in 2016 to £101.5 billion, and has grown at nearly twice the rate of the economy since 2010.
Other companies attending the roundtable include Discovery, EA Games, Sony Film and Viacom.