AI-driven workforce optimisation platform ProFinda has raised a £3m facility from Palatine’s Growth Credit Fund.
The London-based firm is currently aiming to transform how global professional services firms optimise their total work populations to the right work, at the time, at the right costs and the facility forms part of a larger equity growth round.
It will enable the business to build on its global clients, accelerate hiring during its internationalisation and invest in new product development.
ProFinda is also backed by venture capitalists Notion Capital and Hansa and has around 100 staff.
Its clients include the Big 4 business advisory firms and other major professional services organisations who use its AI powered technology to manage and optimise their human resources and their wider supply and demand requirements.
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“The funding from Palatine Growth Credit comes at an important and exciting time for our business,” said Roger Gorman, founder and CEO of ProFinda.
“Having now established the leading foothold in the professional services sector, we’re looking to scale at pace and invest in further market growth.”
The company is Palatine Growth Fund’s fifth transaction and follows deals with StorMagic, Talion, Voly Group and Neighbourly.
Ryan Sorby, partner at Palatine Growth Credit, added: “ProFinda is an exceptional AI business disrupting how large organisations best meet their clients’ needs, while ensuring their own staff’s skills and expertise are matched to the most relevant project.
“We are therefore thrilled to support its continued growth as it scales its sales and marketing function over the coming months to ensure it maximises the outstanding growth potential for its technology.
“We look forward to seeing the ProFinda team continuing on their excellent growth trajectory, while benefiting from Palatine’s expertise in ESG, particularly our Carbon Literacy training programmes.”
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