Jiminny, a London-headquartered conversation intelligence provider, has closed a £13.5 million Series A funding round. 

Sales teams use Jiminny’s platform to record and analyse new and existing customer conversations in real-time. These insights are used by the business to improve performance and ultimately drive revenue and growth. 

A range of organisations, from FTSE 100 constituent Informa to Europe’s leading expense management solution, Pleo, are using the platform. 

The round was led by Kennet Partners, a transatlantic growth equity firm, and will accelerate Jiminny’s recruitment, including its expansion in international markets, and ambitious product development plans. 

The company says it will double its R&D budget to continue driving innovation in the nascent conversation intelligence market. 

Key areas marked for development include solutions to analyse emotion in video, automated scoring of call interactions and real time insights generated from live transcriptions to drive true visibility of performance.

“I’m delighted to announce details of today’s funding round which will further propel Jiminny’s growth and enable us to keep supporting and serving our customers to the high standards we set,” said Tom Lavery, CEO and founder.

“The pandemic saw a big uptick of interest in solutions that draw insights and analytics from customer conversations to enhance the productivity and internal cultures of hybrid sales teams. 

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“Our platform gives the whole revenue team visibility of performance like never before and helps them to collaborate and coach to drive tangible improvements across the team.

“Kennet’s investment is a resounding vote of confidence in a rapidly growing company and one of the fastest growing verticals in sales technology, despite current global economic headwinds.”

Jiminny currently employs 60+ people split across London, UK and Sofia, Bulgaria. It now aims to add a further 60+ people to its headcount with plans to establish a larger presence in international markets.

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