MediaTechAppointments

Early employees at tech unicorns Canva and Spotify are joining the team at AI-powered ‘Canva for Audio’ platform Wondercraft.

London-based Wondercraft’s AI audio studio helps brands and creative teams script, voice and produce studio-quality audio for ads, audiobooks and podcasts in any language – simply by typing.

It features what it calls hyper-realistic AI voices which can be directed with absolute precision; seamless music and sound mixing; a versatile AI script and ad copy assistant; and powerful audio translation tools. 

Several months after it came out of beta, the startup welcomes Didier Sibellas – the first full-time product designer and head of digital design at intuitive graphic design platform Canva – as its head of design.

He joins Wondercraft’s global team of audio experts and engineers, co-founded by former COO at Acast and early Spotify employee Oskar Serrander and Palantir engineers Dimitris Nikolaou and Youssef Rizk. 

In recent weeks, Wondercraft has also welcomed Spotify engineers onto its growing team.

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“Wondercraft reminds me so much of the early Canva days,” said Sibellas. “The focus and passion for making content and ad production accessible, fun and fast is tangible in every discussion with the team. 

“Apart from the obvious excitement for the product value and opportunity, what really clicked for me was how united the founders are in building a mission-driven culture and tackling hard problems with simple yet beautiful expressions.”

At Canva he led a global team of more than 300 people.

“We want to continue investing in world-class design and UX to serve and delight our rapidly growing user base of professional creatives, brands and agencies,” said Serrander. “And what better place to find talent than one of the most game-changing, design-focused brands in the world?

“We draw so much inspiration from Canva and we’re excited to have Didier on the team.”

Wondercraft is already being used by more than 40,000 storytellers, creatives, audio ad producers and brands, including podcast company Acast.

In February 2024, Wondercraft announced a $3m Seed round led by Will Ventures, Y Combinator, ElevenLabs, Steven Bartlett and other angels.

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