A London-headquartered creator economy platform has listed in Switzerland.
Talenthouse connects its 14 million-plus members with brands globally – including the United Nations, Facebook, Snapchat, Warner Bros, Bacardi and Universal Music – to develop authentic culturally-relevant digital content.
Its work with the UN saw it receive over 16,700 submissions from 142 countries, verifying over 4,000 for all to share to help fight the COVID-19 pandemic.
The firm today listed its shares on SIX Swiss Exchange in response to the exceptional growth in demand for content creation.
Audiences are increasingly requesting quality, unique, engaging creative work that resonates with them. Smartphone usage, streaming and social media have revolutionised digital photography and videography consumption, while digital games and the metaverse have led to a demand for augmented reality and 3D graphic content.
“We set up Talenthouse with the goal of democratising economic opportunity for creatives whilst improving and authenticating brand messaging,” said co-founder Roman Scharf. “Around the world there are abundantly talented people looking for better ways to earn a living and through our diverse offerings they can work for some of the world’s most influential brands.
“The public listing enables us to further grow our community; to nurture and develop our creative members, so that we can provide our brand partners with an even more complete, international and bespoke content service.
“With our highly-skilled management team, supported by an experienced Board, I am confident that we will continue our strong growth and allow many more creatives to participate in the networks which define the outcome of their lives.”
Clare McKeeve, CEO of Talenthouse, added: “Our community is at the heart of everything we do. At Talenthouse our goal is more than just offering creatives access to incredible household brands, we want to empower our community and set each and every creative up for success.
“We’ve acquired and developed brilliant companies within our portfolio so that our creatives have the tools to be part of an active community whilst successfully monetising their skills. Ultimately they are the lifeblood of Talenthouse – the brilliant minds that constantly inspire our clients and build relevant, authentic content.”