News - MarTech

US takeover at Midlands MarTech Reviews.io

A Leicester-based reviews platform has been taken over by US eCommerce tech firm AppHub. Reviews....

Are you throwing money away on Google’s Performance Max?

Companies have been warned against using Google’s Performance Max platform to generate leads. C...

YouGov CEO Stephan Shakespeare to become chair

The CEO of YouGov is to transition into the role of non-executive chair. Stephan Shakespeare co-f...

How can brands reach younger generations?

The Insights Family - the global leader in kids, parents, and family market intelligence - has launc...

Marketing industry disrupter raises £1.5m from Fuel Ventures

A company which connects major brands with independent agencies via its smart platform has raised £...

MarTech Measured launches in UK

MarTech Measured has launched in the UK alongside new tools to help marketers maximise their return ...

Global advertising heavyweight joins MarTech 50 star LoopMe

Mobile advertising platform LoopMe has appointed a chair to its board as it targets further internat...

Technical SEO firm Deepcrawl rebrands to Lumar

Technical SEO leader Deepcrawl has rebranded as Lumar. The Software-as-a-Service platform, fifth ...

Swedish AdTech BrightBid launches into UK

An AdTech platform for Google Advertising has launched UK operations in London to significantly acce...

MarTech 50 firm Dotdigital appoints CFO

Marketing automation company Dotdigital Group plc has appointed Alistair Gurney as chief financial o...

‘How Twitch changed my business’ – Manchester drinks entrepreneur

A soft drinks entrepreneur says streaming platform Twitch has been crucial to the fledgling business...

Launching tech business helped me survive terminal diagnosis

A Leeds entrepreneur has revealed how launching his tech business helped him with a traumatic person...