Lifescore’s adaptive music technology is now creating soundtracks to match a person’s driving style in partnership with Bentley.
A demonstration Bentley now has the ability to compose a soundtrack based upon drivers’ inputs and driving style, utilising Lifescore‘s ground-breaking artificial intelligence technology.
The vehicle generates a live, composition of instrumental music in real-time, enhancing the emotional experience of every journey.
From a sound bank library containing a comprehensive suite of audio data and recordings, more than 100 billion unique music tracks can be composed for a 60-minute drive – greater than the number of stars in the galaxy.
The goal is to have music that adapts to the ever-changing driving conditions and the driver’s style – from relaxed grand touring to energetic, spirited driving on dynamic roads.
Bentley and LifeScore, which topped our 100 MediaTech Innovators ranking for 2021, are working together creating algorithms that allow vehicle inputs – such as engine RPM and acceleration – to influence the composition in real time, constantly adapting depending on the driving situation.
Every journey results in a real-time user experience that is deeply personalised. The signals from the vehicle create a unique sonic soundscape that responds to how and where the vehicle is being driven and under what conditions.
LifeScore utilises world-class musicians, contemporary and classical instruments and cutting-edge technology for recording at the world-famous Abbey Road Studios.
All of the audio elements are recorded in full sphere surround sound audio using more than 50 microphones to provide for all possible future formats. In the cabin of the future, sound can be designed to come from any direction at the highest possible resolution.
The composers and musicians create building blocks (cells) of raw musical material, which the vehicle then selects, combines, layers and sequences together to produce the final music in real time. The result is endless varying renditions that can be unique on every listen for long durations without sounding repetitive or synthetic.
For example, when playing music in a Cocoon mode, as the vehicle is winding through town, the music builds and evolves slowly, and when cruising speed is achieved, the music is sustained and deeply calming.
When Enhanced driving mode is engaged, the music is highly reactive and more exciting, sensing transmission changes, acceleration and torque, resulting in a high-intensity audio experience where driving style and sound are inextricably linked. Using artificial intelligence, the software optimises the responses in creation of the music for the driver.
“We had the pleasure of meeting Bentley Motors at Abbey Road Studios, our home studio, and since that first meeting there has been an instant synergy between our two companies,” LifeScore CEO Philip Sheppard said.
“We quickly recognised that a partnership between our two companies was a natural next step as we focus on and emphasise quality and craftsmanship, innovation and state-of-the-art technology, and unparalleled customer experiences.
“Together, we plan to own, and be the leader in, the adaptive music space in the auto industry.”
The algorithms are designed to produce compositions that flow through themes and variations achieved by maximizing coherence, minimising repetition of cells and other AI-techniques. Therefore, one hours’ worth of human composed cells will generate practically unlimited hours of music.
This demonstration Bentley will provide the baseline data needed to develop the system ready for Bentley’s first full Battery Electric Vehicle.