Published: May 18, 2026 at 4:18 pm
Siemens has appointed Brian Holliday as its new chief executive officer (CEO) for the UK and Ireland.
Holliday succeeds Carl Ennis and will take up the role on June 1st.
He will lead Siemens’ strategy and engagement across the UK and Ireland, where the company employs 12,000 people and generated £4.6bn in revenue in the 2025 financial year.
Holliday has worked for Siemens for more than 32 years in a variety of technology and leadership roles.
He has worked with companies across the industrial spectrum to create value through technology.
He will continue as managing director of Siemens Digital Industries and builds on more than 10 years as a member of the UK and Ireland senior leadership team.
Holliday said: “I’m honoured to take up this position at a time of significant change, where technology and talent can make a real difference.
“I’ve always been proud of our people and inspired by the commitment and sense of purpose across our UK and Ireland organisation, so I’m genuinely excited to lead this strong team.
“With global leadership in industrial technology and AI, as well as the partnerships we’ve developed, Siemens is well placed to help our customers improve their competitiveness, resilience and sustainability.”