Published: December 5, 2025 at 8:44 am
A beauty technology firm, which won record investment on Dragons’ Den, has today closed a £9.5m ($12m) Series A funding round.
yuv, a London-based company transforming professional hair colour, set an all-time record for both the amount of financing offered and the valuation achieved in the show’s 22-season history when the show was aired in October.
Steven Bartlett and Sara Davies offered a combined £500,000 for 2 per cent equity – valuing the company at £25m.
The latest $12m Series A investment was led by Nineyards Equity, a Sweden-based growth equity firm focused on companies delivering both financial returns and positive ESG impact, with strong participation from yuv’s founder Francisco Gimenez, existing investor VNV Global, and a network of strategic angels.