Published: February 24, 2026 at 9:54 am
THG CEO Matt Moulding has today bought £8.5m of shares in the Manchester-based online retailer.
The 53-year-old bought a total of 24.4m shares at 34.9p shares through his family investment company FIC Shareco Limited.
It brings his holding in the company he co-founded in 2004 to 25.4 per cent.
THG’s share price rose 7 per cent on the back of the news to 37.20p, taking the company’s market cap back over the £600m mark.
One unnamed market analyst told BusinessCloud: “It’s sign of the confidence that Moulding has in the business.
“He thinks THG is massively undervalued and if the market doesn’t want to fill its boots, then he will.
“To see a founder invest his own money back into the business is never a bad sign.”