BusinessBite live blog

Dragons’ Den firm grows sales 10-fold after TV appearance

Published: February 5, 2026 at 3:20 pm

Author: Chris Maguire

The founder of photo-printing app Mosaic Journal has revealed the explosive impact this appearance on Dragons’ Den has had on the startup.

Last week viewers saw Murad Huseynov walk away with an investment offer of £70,000  from Steven Bartlett for a 15 per cent stake in the business.

Now the 30-year-old has told BusinessCloud about the full extent his TV appearance has had on Mosaic Journal.

Highlights include:

  • Receiving 2,000 applicants for a job as head of storytelling;
  • A 1,200 per cent increase in website traffic; and
  • Surpassing 2024’s total sales in one week

Huseynov is still the only full-time employee in the business, which is on track to hit £2.5m revenue this year and has active users in 21 countries.

He launched Mosaic Journal after becoming disillusioned with mainstream social platforms to create a digital and physical space designed to preserve memories in a tangible form.

Subscribe to our newsletter

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.