Published: January 29, 2026 at 8:32 am
A London-headquartered digital sponsorship activation platform used by top Premier League clubs has been acquired.
WSC Sports, a sports content automation platform, has swooped for Partnerbrite, which enables brands to activate fan engagement through targeted campaigns.
The acquisition expands WSC Sports’ platform with campaign execution and audience activation tools, allowing sponsorships to be planned, activated, and measured without sharing rightsholder fan data.