A new startup founded by repeat SaaS entrepreneurs is launching out of stealth with £5.8m in funding to help CFOs take back financial control of their cloud infrastructure.
Cloud Capital is building what it calls the first FinTech platform for cloud, looking to enable companies to forecast usage, unlock savings and eliminate financial risk from long-term cloud commitments.
The London-based company was founded by Edward Barrow (CEO), Spencer Pingry (CTO), and Zack Liscio (CPO), a trio of serial founders who have each built and sold successful SaaS companies across the US and Europe, including Idio, Zaius, and Naytev.
The team later joined forces at Optimizely, where they saw how complex cloud cost management becomes at scale and the need for a fundamentally new, finance-led approach.
Between them, they have managed more than $500m in cloud spend, and have built Cloud Capital to help solve the problems they have experienced first-hand.
“We believe cloud infrastructure is the largest broken market in tech,” said Barrow.
“We’ve been in the driving seat; we’ve built the forecasts and we’ve lived the pain. We built Cloud Capital to give CFOs the same level of control over cloud that they have across the rest of the P&L.”
Liscio added: “Cloud has always been a massive cost center but, with AI workloads driving usage through the roof, it’s become the fastest growing and least controlled line item on the PL&CFOs are being asked to approve major cloud investments without the visibility or control to manage the risk.
“We built Cloud Capital to give them the tools they need to forecast spend, manage risk, and make smarter decisions.”
Cloud Capital quietly raised an initial £1.7m pre-seed round led by Connect Ventures alongside a number of strategic, renowned FinTech angels.
Just three months later, after significant early customer traction and overwhelming investor interest, the company raised a £4.1m seed round led by Backed Ventures and Middlegame Ventures, with additional backing from DFF Ventures.
Now out of stealth, the FinTech is already live with dozens of high-growth startups in AI, FinTech and Cybersecurity.
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