Why is colleague engagement important?

It’s simple. Engaging your people leads to real, tangible business benefits. Your team are happier and more productive, and the engagement benefit will trickle down, so your customers feel it too.

In my opinion, it doesn’t matter what you do, where you’re based, or how many people are in your team: a motivated workforce will outperform an unhappy one every single time. 

Despite this, 87% of companies see employee engagement as a major challenge. If that’s you – it’s clear something needs to be done. Highly engaged teams see a 21% boost in profitability and a 17% rise in productivity. In essence, engagement pays off.

Facilitating thriving colleague communities

At its core, ’employee engagement’ is a broad term that encompasses how your workforce interacts with you and each other. While there are many ways to motivate a team, some methods are more effective and profitable than others – that’s why I’d recommend something more sustainable. 

Instead of having your internal comms send out a few celebratory emails or host occasional team-building events that might give a temporary morale boost, if you want real gains in productivity, you need to think on a larger scale. You need to look beyond traditional employee engagement. 

Unlocking the true potential of engagement requires a shift in mindset, transforming interactions with everyone in your broader colleague ecosystem. The goal? To build thriving colleague communities.

By fostering a community — nurturing connections and interactions with all your people — you can create a sense of belonging and shared purpose. The aim is for everyone to feel engaged, recognised, rewarded, and valued, as this has been proven to boost productivity and profitability. 

Engage your people effectively from day one

To build thriving colleague communities, business leaders must recognise that engagement isn’t a one-time event. From your people’s first day to their last, engaging everyone in the colleague lifecycle is essential for success.

An effective colleague engagement platform helps you foster engagement at every stage of the lifecycle. The result? Happier, more productive people, increased retention, and strong employee advocacy. 

The cost of replacing a full-time employee can range from 3-6 months of their salary. With recruiters’ fees, advertising, lost productivity, and the lengthy onboarding process, the expenses quickly add up.

That’s why you need to advocate to get colleague engagement right from the beginning. When done well, you only have to do it once, and the investment in retaining a talented employee will be far less than the cost of replacing them. 

Unlock the true power of engagement

When you consolidate your engagement tools into a single platform, you’ll see a 42% boost in productivity from your people, and a 31% decrease in wasted time.

Boost your business with thriving teams by transforming the way you interact and unlocking the full potential of engagement.