Posted on March 6, 2019 by staff

Why you only need one platform for your business communications


Fed up of miscommunications within your business costing you growing revenue, more customers and internal efficiencies?

This could be down to a number of different reasons. Are all your staff working on the same page and using the same processes? Do you have a strategic, company-wide customer-service strategy?

Depending on your answers to these questions, it could mean that you’re in need of adopting some new technology – new technology that will infuse all of your business communications into one easy-to-use, forward-thinking platform.

This is called unified communications (UC).

What is unified communications?

This is a method used by businesses to streamline their internal communication processes as well as their customer service strategy. Most of you will be familiar with the current processes where you work, you may use an emailing system, Skype, Slack or other communication tools. Most of these are available across both your desktop and mobile devices.

In unified communication terms we operate each system using a series of synchronous and non-synchronous communication methods. The former being things like video calls across Skype, instant messaging etc, while the latter is centred around emails and the type of communication where employees can respond at their own convenience.

Setting up Unified Communication within your business

Unified Communication Set Up doesn’t have to be the stressful procedure that it’s often made out to be, with technicians at Gamma, for instance, being experts in what they do. UC experts work with your business to integrate the new technology and communication channels in a way that allows you to see the benefits and cost-savings automatically. There will naturally be a short bedding-in period, while staff and customers adjust to the changes, although this will soon pass.

What are the benefits of Unified Communications?

Unified Communications can have many different benefits for your business, and, as we approach the end of the first quarter of the 21st century, it’s important that we’re making the most of the technologies at our disposal. Setting up a new interface at your business will place all your internal and external communications into one place where your employees can adopt new processes and see everything going on within the business under one roof. This creates efficiencies in how you deal with internal problems, customer information, or complaints, as well as reduces overall costs because of the efficiencies that have been created.

These efficiencies are perhaps best found in things like call-queuing services, that offer customer service to your waiting customers when the lines are busy, and a personal advisor isn’t able to get on the line. This can be the difference between securing those lucrative sales deals and missing out.

More businesses are now adopting unified communications methods to enhance the performance of their employees, as well as their business. In addition to improving the efficiency of internal processes, cost-reduction and rising revenue streams, the systems also provide transparency for staff working between different departments, allowing for a more understanding, interlinked workplace.