InvestmentRetail

Specialist eCommerce platform provider and digital marketing consultancy Visualsoft has secured a substantial investment from Livingbridge. 

The deal will fund the continued expansion and innovation of Visualsoft’s successful eCommerce platform, which is on course to deliver a billion pounds of client revenue by the end of this year, with platform revenue also up 31% year-on-year in Q3.  

Visualsoft, founded in Teesside in 1998, now employs over 280 people with additional offices in Newcastle, Manchester and Dubai. It serves over 1,000 retail businesses. 

It also offers retail partners a ground-breaking ‘shared success’ model, removing many of the upfront set-up costs and linking its fees to the actual sales and revenue generated for clients. 

More recently, Visualsoft has also launched its Visualsoft Partners offering – a partnership programme designed to empower solutions providers to grow their business, build their network and increase the revenue of the retailers they work with.  

Alongside this, the business has also launched Visualsoft Partner Connect, which is an online directory that allows retailers to find new partners quickly and easily, all in one place.  

Dean Benson, CEO at Visualsoft, said: “Over the past two decades Visualsoft’s world class technology and passion for innovation has consistently disrupted the eCommerce landscape. I am delighted to have partnered with Livingbridge and we will now work in collaboration to further accelerate growth and strengthen our position as an industry leader. 

“This growth will also see our continued commitment to developing strong digital skills within our regions and forming strong and lasting partnerships with other businesses and specialists within the digital sector though the Visualsoft Partners programme.” 

Mark Advani at Livingbridge, said: “Visualsoft provides a functionally rich, high service e-commerce platform solution to its customers. It is ideally positioned to capitalise on the accelerated shift to online retail and the rise in independent retailers and progressive brands.  

We are excited by the prospect of working closely with Dean Benson and the management team to help Visualsoft serve more brands and retailers – both directly and through its expanding network of channel partners.”