Posted on April 4, 2018 by staff

Study suggests women are better at crowdfunding pitches


New research suggests that women are more successful than men in successfully completing  a crowdfunding campaign for their business or product.

The research shows that in the UK 26 per cent of new businesses pitches led by women achieve success whilst 20 per cent led by men achieve the same.

The study also suggests that women achieve greater crowdfunding across the globe.

Crowdfunded pitches led by women also outperformed those led by men in North America, Europe, Asia, Central America, Africa, and South America.

The conclusion of the report, carried out by Credit Angel, suggests that crowdfunding helps to bridge the gender pay gap, and that crowdfunding has created 270,000 jobs and added $65 billion to the global economy.