Machine learning platform Seldon has raised £16.4 million to expand its product’s market fit.

Based in London, Seldon is used in the deployment, management, monitoring and explainability of machine learning models.

The round was led by new investor Bright Pixel with significant participation from existing investors AlbionVC, Cambridge Innovation Capital and Amadeus Capital Partners. 

Organisations are investing heavily in AI but many are struggling to scale their models in production due to bottlenecks in team workflows, increased regulation and compliance restraints, and a lack of trust in model outputs.

Seldon says it empowers data scientists, ML engineers and other business stakeholders to accelerate the adoption of machine learning to help solve these challenges with unprecedented efficiency.

“AI is in everything – and Seldon is uniquely positioned to ensure a return on ML investment by providing robust, scalable and secure infrastructure, pioneering a data-centric approach to ML pipelines, prioritising team collaboration across the organisation and making sure teams are able to solve meaningful problems at scale by building trust in machine learning, even under the most intense regulatory conditions,” said founder and CEO Alex Housley. 

“We’re excited to bring together new investor Bright Pixel Capital and our existing partners, who believe in our vision and can help us become the trusted MLOps partner of any organisation worldwide.”

We need to bring in more black women to fix AI’s bias problem

Seldon has achieved a 400% YoY growth rate in its open source frameworks installed and running since Series A in November 2020. 

Its research, in collaboration with teams at Cambridge University, has been key to its product development and is a central focus of the company following the raise. Seldon is also investing in customer success and strengthening the global support function. 

Powering the full production lifecycle in some of the biggest organisations worldwide, its customers include PayPal, Johnson & Johnson, Audi and Experian.  

“Seldon has differentiated itself by presenting a unique solution that is able to reduce the friction for users deploying and explaining ML models across any industry. This means more productivity for its clients, faster time-to-value combined with governance, risk and compliance capabilities. Its potential is invaluable,” said Pedro Carreira, director at Bright Pixel. 

“We are proud to join Seldon’s team, as well as other investors, and help the company enter its next phase as a business.”

How to level up your recruitment with ChatGPT