Roto VR, designer of the world’s first interactive VR chair, has secured £2.4 million in funding to capitalise on market appetite for enhanced VR gaming.
The rollout of the Roto VR Explorer chair was launched globally last month. Part of the ‘Made for Meta’ programme, it is fully compatible with over 400+ games and apps available from the Meta Horizon store.
Meta is the largest VR headset provider having sold 20m+ quest VR headsets since 2019.
As part of Roto’s second funding round, Pembroke VCT has contributed £500,000, alongside new and existing angel investors from both the UK and US.
New investment will support Roto’s next phase of growth as it takes the much anticipated VR experience chair to market.
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Roto VR introduced a new category in gaming chairs, addressing challenges like motion sickness and limited immersion with a 360-degree interactive design. Its eye-tracking technology aligns physical rotation with users’ eye gaze, providing an immersive, safe, and comfortable VR experience.
Retail agreements with GameStop, Argos and Selfridges have also been signed and GameStop will be providing in-store demonstrations of the chair in key stores.
“My team and I are thrilled to be launching the Roto VR Explorer with industry leading partners such as Meta after a considerable period of product development and market analysis,” said Elliott Myers, founder of Roto VR.
“I’m especially grateful to all our investors who continue to support our efforts and I’m excited for the next chapter in our journey.”