Start-up tickr is hoping to raise £500,000 for its ‘impact investment’ app.
The funds will accelerate the app’s user acquisition, while building several new features.
The app allows people to put as little as £5 into a portfolio of businesses which are attempting to solve a global problem such as inequality or climate change.
Following the investment, the app will get a visual newsfeed, allowing users to see an interactive overview of the companies in their portfolio and the work they are doing to make an impact on the world.
The company reports that 40 per cent of its current user base are women, 90 per cent are between the ages of 25 and 39, and 65 per cent are first-time investors.
The app, which formally launched in December 2018 on iOS, and February 2019 on Android, received an initial funding of almost £1 million from a range of investors including Dutch VC firm SLJ Investment Partners B.V.
The start-up was recently named as one of Tech Nation’s 2019 10 rising stars and one of the world’s most innovative companies by WEALTHTECH 100.
The tickr team has expanded to 11 full-time members, with offices in London and Liverpool.
“Millennials are twice as likely to invest in a portfolio that reflects their values and beliefs, but it’s still the wide held view that investing into companies doing good and promoting change in the world is difficult or even impossible,” said tickr co-founder Tom McGillycuddy said.
“tickr was built to smash this perception by providing a simple and forward-thinking way to invest in truly transformative companies combating social and environmental injustices, while potentially earning strong returns on their cash.
“We’ve been amazed with the uptake so far and we’re confident this crowdfunding campaign will take us one step further in realising our ambitions.”