Listed CPP Group has appointed Carl Carter as the new CEO of its UK business. 

Carter succeeds retiring UK MD Michael Whitfield, who will remain with Leeds-headquartered CPP Group, taking a strategic consultancy role to support the growth of its insurance business. 

Carter most recently worked as Managing Director of Voyager Insurance Services, the wholesale and retail broker, which also has a number of direct to consumer and direct to business insurance brands within its portfolio. 

He has almost 30 years’ marketing, development and senior executive leadership experience within the insurance, assistance and financial services sectors. This includes a strong background in product innovation and diversification, where he has worked closely with existing and new brands to deepen commercial relationships and expand product lines. 

After launching in 2018, CPP Group UK entered the insurance broker market in September 2019.

“We began integrating our legacy and ongoing operations in the UK last year and Carl will help to complete that process, along with driving commercial aspirations in our home market,” said CPP Group Chief Executive Jason Walsh. 

“Carl brings an extensive knowledge of, and connections within, the insurance and wider financial services sector to CPP as well as a huge amount of business development and marketing experience.”

Carter added: “I am delighted to be joining CPP at a pivotal moment in the development of the UK operation. We have some exciting plans to drive the business forward and provide real value to our partners and their customers. 

“The re-entry into the UK domestic market for new business since 2018 has seen good progress being made and we have a strong portfolio of insurance products and services which we’re planning to build on.  

This includes the portfolio of Blink Parametric, part of the wider CPP Group, which provides great opportunities for delay and disruption assistance for travellers. 

“I look forward to working with the talented team here, our underwriting partners and with all of our existing and new partners over the coming years.”