England’s all-time top goalscorer Harry Kane has become a shareholder in fast-growing events and hospitality ticketing platform Seat Unique.
The current Bayern Munich striker joins a roster of high-profile athletes backing Seat Unique, including British Lions and Wales Rugby captain Sam Warburton OBE, England cricketers Stuart Broad and Lauren Bell, and rugby legends Sir Clive Woodward and Matt Dawson.
Ben Stokes-founded investment and media fund 4CAST has also invested in Seat Unique, alongside Dame Jessica Ennis-Hill and John Terry, who back venture capital firm The Players Fund.
The London firm – which has a Northern base in Manchester – has also recently secured partnerships with West Ham’s London Stadium and Hampshire CC’s Utilita Bowl.
Through the power of his global audience and influential personal brand, Kane is set to support Seat Unique as it expands its presence in the premium live events and hospitality market.
As the footballer with the 2nd most goals in Premier League history, he is set to play a key role in the firm’s push into top flight football and major international tournament bids.
By joining the company, Kane says he hopes to give back to the sport that has defined his career, while helping fans create memories that last long after match day.
With Seat Unique, the England captain wants to help fans access more of these special experiences, believing that meaningful memories are incredibly valuable.
“Throughout my career and in my personal life, I’ve seen the power of live events to inspire, unite, and create lasting memories. As an athlete, I know how much it means to fans to have those incredible experiences,” said Kane.
“Seat Unique is changing how people access these moments by creating better access to premium experiences, and I’m excited to be a part of their team.”
Robin Sherry, founder and CEO of Seat Unique, added: “Fans are always chasing those unforgettable ‘I was there’ moments, and Harry’s global influence and understanding of what makes those moments special make him a perfect fit for Seat Unique.
“We’re excited to have him on board as we continue to launch even more amazing packages this year and beyond.”