E3creative to promote pioneering cancer treatment project
Digital agency e3creative has been selected to help promote a cancer treatment research project led by the University of Manchester.
The Gary Neville-backed firm has been brought on to introduce “a prominent online presence” for the H2020 INSPIRE Project, which coordinates proton beam therapy (PBT) research across Europe.
This will include website design, development and strategy.
“The innovation stemming out of the INSPIRE project is astounding and the teams at e3creative feel privileged to leverage their expertise to further the initiative,” said e3creative managing director Jake Welsh.
“The multilingual web platform will act as a key resource for the project to achieve their objectives by aligning research knowledge and resources and communicating with academia, industry, hospitals, policy makers, patients and carers across several European territories.”
PBT is a a new type of advanced radiotherapy most often used in the treatment of cancer and the UK’s first NHS high energy proton beam therapy centre is due to open at The Christie hospital in the autumn.
Professor Karen Kirkby, coordinator of INSPIRE, added: “With prestigious recognition across the globe, we are delighted to have e3creative on board to develop and deliver an innovative and creative digital platform that will help us achieve our goal of ensuring that excellent multi-disciplinary research is undertaken and best practice shared.”