A UX, design and software development agency has announced the acquisition of a new commercial director and additional business development manager.
Manchester-based Degree 53 announced the hires as they attempt to support the company’s growth and development plan.
Natalie Merrison will take the role of commercial director.
Merrison has 12 years of digital marketing experience, having previously managed the affiliate programme for online betting platform Betfred.
With her background in affiliate marketing and experience in the sales cycle process, she will maximise ROI, and expand the agency’s reach.
“I’m delighted to be part of such a strong and dynamic company, and I look forward to building up on the progress the team have made so far,” said Merrison.
We’re open to a number of other industries that we can apply our expertise to. Having a stronger commercial team will no doubt help broaden our reach and grow the business.”
Steven Whelan will take on new business and provide additional support to the existing team members.
Whelan joins the agency from the retail insurance sector, with a technical background and commercial expertise.
“We’ve experienced considerable growth as a business over the past year, winning new clients from Asia to North America, both in online gambling and other sectors,” said Andrew Daniels, managing director at Degree 53.
“I’m really proud of our success and have even bigger plans for the future.
“This is a great opportunity to grow our commercial department to bring in new business and help Degree 53 enter new markets.
“I’m very excited to see how Natalie and her team will develop our business strategy to move the company forward and deliver excellent digital products to businesses worldwide.”