News - SportTech

Manchester United signs deal with Rio Ferdinand-backed firm

Manchester United has announced a multi-year agreement with Sokin, appointing the UK-headquartered F...

Ex-McLaren F1 star: What business can learn from tech revolution

This year, Formula 1 has overtaken Wimbledon as Britain's must-attend summer sporting event, drawing...

Burnley FC to trust in youthful startups with new accelerator

Premier League side Burnley FC has launched a new accelerator programme created to help the next gen...

Mastercard sponsors non-league club with world’s longest name

Mastercard has signed a three-year sponsorship deal with a small Welsh football club with the longes...

QPR deal to ‘redefine fan engagement and create model for future’

Championship side Queens Park Rangers has partnered with real-world asset tokenisation firm TokenFi ...

Could major Revolut-Audi F1 deal bring 100m fans to the sport?

The future Audi F1 Team has partnered with global FinTech Revolut in an agreement that will see Revo...

Cambridge United blazes AI trail with player contracts

Cambridge United FC has partnered with Cambridge‑born LegalTech Genie AI, making The U’s the fir...

Manchester City in Premier League VR first

Manchester City has introduced a new virtual reality experience as part of its stadium tour, becomin...

X to go behind scenes at Burnley FC after Premier League return

Burnley FC and X have partnered in a deal that will see the social media platform produce its first ...

Rangers & Everton legend backs SportTech startup

Former Scotland star Steven Naismith has invested in Glasgow SportTech startup ScribePro. ScribeP...

Schauffele backs Scottish startup just weeks before The Open

A Glasgow-based SportTech has raised £1.2m and teamed up with two-time major winner and golf’s wo...

Sporting royalty offers tips for success at Climb 25

It was fitting that, as I entered the Climb 25 complex on day two, Prince was blaring out of the spe...

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