Posted on September 26, 2017 by staff

Apadmi contributes to Parliamentary Review


Mobile technology group Apadmi has become one of just 15 businesses selected to contribute to the annual Parliamentary Review on the state of the UK’s technology sector.

The Parliamentary Review investigates the political and economic challenges facing all business sectors and provides recommendations on how industry leaders can overcome particular issues.

Apadmi was asked to provide insight for the technology section of this year’s edition, given its 18 years of industry expertise and experience.

After recent growth, and the launch of new business arms including Apadmi Enterprise, Apadmi Ventures and Apadmi Labs, the group has used its inclusion in the review to explain how constant learning and development is key to continued sector growth.

“Mobile is still our core function, and we’re still building award-winning apps. But we’ve evolved into a group of companies that are capable of delivering transformative technology solutions for some of the UK’s most complex organisations,” Apadmi chairman Garry Partington, who was this week appointed as CEO of adtech firm OfferMoments, said.

“We were thrilled to be asked to feature in this year’s Parliamentary Review, and were keen to stress our thoughts on what the wider technology industry needs if the whole sector is to progress: namely education.

“We believe that by teaching younger generations about opportunities within technology and getting them excited about a career in the field, we’ll be able to tackle the industry-wide skills gap issue head on.”

Apadmi says it is keen to push for children to learn skills from a young age, which it believes will open them up to a “huge job market” in later life and provide them with an “engaging and exciting career”.

As such, the group has recently worked closely with schools and universities, most recently speaking at the careers event Grow Your Digital Future, held by Lloyds Banking Group.

Last month, Apadmi opened a second Manchester office in the newly-refurbished Federation House as part of its major growth plans.