Apadmi has appointed experienced business leader Paul Brennan as chair of the board to support the digital product consultancy’s continued growth around Europe.
Apadmi says it is building on its position as mobile experience partner to some of Europe’s leading brands, including Asda, Co-op, Domino’s, Talk Talk and the NHS with the appointment.
Brennan began his career at IBM, followed by sales and leadership roles in several software companies before overseeing numerous funding rounds, acquisitions and exits in more than 20 years of experience as a chair.
“We are delighted to welcome Paul as our new chair,” said Apadmi CEO and co-founder Garry Partington.
“As we continue our journey of expansion, Paul’s depth of knowledge in steering organisations through organic and acquisition growth will be invaluable.
“The potential for mobile platforms and experiences continues to gather pace and we’re excited about what comes next.”
Apadmi’s HQ is in Manchester’s Media City with offices in Edinburgh and Amsterdam. Having taken investment from private equity firm CBPE last year, the company continues to build on its European presence and scale into new services and territories.
“I am thrilled to be joining Apadmi at such a key time for the company,” said Brennan. “The team has done a fantastic job in creating a business which is leading the way in mobile.
“Its engineering and digital product expertise is helping to unlock value for clients in a variety of sectors and I’m looking forward to supporting that onward journey.”