MediaTechInvestment

A platform which aims ‘to make anyone a 3D content creator’ has raised £6.6 million funding. 

London-based Anything World, founded in 2018 by Gordon Midwood and Sebastian Hofer, uses machine learning to generate rigging and animations for any 3D model. 

It gives artists access to hundreds of thousands of 3D materials which are open-source and remixable, while also assigning animations and behaviours to them. The tool is coming to Unreal Engine in December. 

The round saw investment from Acrew Capital, Alumni Ventures, Warner Music Group, NGC Ventures, Supernode Global, GameTech Ventures and GFR Fund.

“The capacity for anyone to create immersive and accessible experiences in virtual and 3D worlds has been expanded substantially by this funding round,” said Midwood. 

“We’re thrilled to expand further the tools and opportunities we can provide to developers, creatives and the general public. 

London ‘central to global immersive tech industry’

“Because of the interest and need from developers who want to create 3D worlds, populate those worlds with assets, and immerse users in incredible experiences, Anything World will continue to be the go-to platform.” 

The startup says it will use the funds for two years of runway, expansion of its team and the launch of its new high-fidelity animation system.

Vishal Lugani, founding partner of Acrew Capital, added: “We strongly believe that Anything World can be a key enabler of helping digital experiences become richer and more immersive. 

“To start, Anything World is leveraging machine learning to tackle the problem of animation and rigging. Developers and designers of games, virtual worlds, and immersive experiences shouldn’t have to toil for hours to bring their characters to life. 

“Anything World speeds time to production for people building for the future of consumer digital experiences.”

Tech boss banned for abusing £850k from investors