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Travel Counsellors reports stellar sales performance

Published: August 10, 2026 at 4:02 pm

Author: Chris Maguire

Travel Counsellors, the UK’s largest and fastest-growing technology platform for travel entrepreneurs, has reported another period of strong trading, fuelled by rising demand for personalised travel and the strength of its global community operating across seven international markets.

The business, which is backed by Vitruvian Partners, has delivered an 11 per cent year-on-year increase in group sales over the past four weeks, with the UK premium leisure business making a significant contribution, recording 17 per cent growth compared with the same period last year.

Demand has remained positive across a range of destinations and travel types. Cruise sales increased by 24 per cent over the past four weeks, while Mediterranean travel grew by 13 per cent, driven mainly by Italy and Greece.

Long-haul travel also performed well, with sales to the USA up 10 per cent. Africa (+69 per cent) and South East Asia (+32 per cent) also recorded strong growth over the same period.

Steve Byrne, global CEO at Travel Counsellors, said: “We’re really pleased with our latest trading performance. These results are further evidence of the strength of our model and, above all, of the incredible care and commitment our community continues to show their customers and the trust customers continue to place in them.”

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