BusinessBite live blog

How AI can maximise growth within North West businesses

Published: September 15, 2025 at 3:48 pm

Author: Catherine Wilks, partner & data, analytics and AI lead, BDO

Manchester is poised to become one of the UK’s leading centres for artificial intelligence. The city is being considered as an official AI Growth Zone under the Government’s AI Action Plan.

BDO’s recent Economic Engine research shows encouraging progress. Three quarters of UK mid-sized businesses are already ahead of their 2025 growth targets, with many attributing this to their use of AI. In the North West specifically, more than half of companies are investing in AI, automation or similar technologies to support their expansion.

To continue this momentum, however, businesses need a clear strategy that turns investment into measurable outcomes.

Subscribe to our newsletter

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.