Published: February 9, 2026 at 4:25 pm
The founder of White Label Loyalty says the Leeds tech firm is to enter a ‘major scaling phase’ in 2026.
Achille Traore is CEO of the company which featured in second spot on our MarTech 50 last year and is plotting further international expansion after successful launches in the United States and Middle East.
“We’ve continued to add high-profile clients over the past year, including several global brands,” Traore tells BusinessCloud. “Two major programmes are launching this quarter, reinforcing our growing international footprint.
“We’ve expanded into new markets, particularly the US and Saudi Arabia, while supporting clients such as Kitopi with international expansion initiatives from Dubai.
“This momentum reflects both the scalability of our platform and the increasing global demand for more effective loyalty solutions.”