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eComplete eye growth after The Beauty Tech Group IPO

Published: November 6, 2025 at 12:41 pm

Author: Chris Maguire

The co-founder of eComplete, Paul Gedman, says they plan to accelerate their plans after their success with The Beauty Tech Group.

He told The Dealmaker Uncut podcast that he currently in the middle of a further  £100m raise to make further investments.

The ex-THG exec co-founded eComplete with former Myprotein CEO, Andy Duckworth, in 2020 to disrupt the private equity world.

Their first investment came a year later when they invested £50m into CurrentBody, which formed part of The Beauty Tech Group and has just floated with a valuation of £300m.

He said: “You’re trading your reputation for capital, you’re betting your professional life on each acquisition. We cannot lose.

“Reflecting on what we have got done this year and the opportunity ahead is exciting, we are going to accelerate our plans now we have started to prove the model.”

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