Counter, the consultancy arm of Northcoders, has appointed Tom Legg as its newest tech lead.

Legg has a background across various technologies including machine learning web apps, as well as experience in leading high-performing tech teams. He has previously worked at Aiimi and Sykes Holiday Cottages, where he played key roles in building and maintaining innovative digital solutions.

In his new role, he will be responsible for setting the technical direction of engineering teams deployed across client projects.