After 10 years at THG and THG Ingenuity, Hannah Pym has joined Liverpool FC as SVP Marketing and Digital.
The role will see Pym assume responsibility for leading the club’s award-winning marketing, media, product, technology, fan services and experience teams.
She held a number of senior executive roles at THG, including chief brand officer for the group and CEO of THG Ingenuity Commerce.
During her time at the Manchester-based online retailer, she was instrumental in delivering digital growth, brand development and product innovation across multiple markets.
Prior to joining THG, Pym was the marketing manager at Apadmi.
Speaking about her appointment, Pym said: “It’s a huge honour to join Liverpool Football Club, one of the most iconic and recognised brands in world sport.
“I’m incredibly excited to lead the talented teams across the club’s marketing and digital functions, and the opportunity to contribute to the next chapter of this great club’s growth and innovation is something truly special. I can’t wait to get started.”
Ben Latty, chief commercial officer at LFC, added: “We’re delighted to welcome Hannah to LFC at such an important time for the club’s continued growth. Her experience across marketing, media, digital and technology makes her an outstanding addition to our leadership team.”