RetailDeals

ZigZag has expanded its global presence with the acquisition of French firm Shipup.

ZigZag is a returns network for retailers. It featured in third on our recent RetailTech 50 ranking.

Its partner retailers will now be able to service each stage of the post-purchase journey – from the moment an item is bought through to a completed return – in the ZigZag platform.

The deal integrates ZigZag’s data platform and global network of warehouses and carriers with Shipup’s suite of revenue-generating customer support, customer experience and logistics tools.

The result, it says, will be an end-to-end service that encompasses delivery, tracking and returns to drive repeat purchases.

“Consumers expect the post-purchase journey to be quick, flexible and easy – whether that’s returning an item, tracking a delivery, or receiving an informative notification,” said Al Gerrie, ZigZag’s CEO.

“Combining Shipup’s proactive communication and delivery intelligence with our global returns infrastructure enables ZigZag to excel in the services retailers can offer their customers in more than 170 countries.

“Now that we have the capacity to offer marketing communication, feedback surveys, upsell emails and outbound delivery tracking, we’re able to directly service all of our customers’ after-checkout needs in one unified system.”

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Julie Debruyne, country manager for France at ZigZag – and formerly of Shipup – said: “Integrating Shipup’s post-purchase capabilities with ZigZag is a win-win that will make every step after checkout faster, clearer, and more profitable for retailers and their customers.

“Uniting ZigZag’s returns expertise and global infrastructure with Shipup’s customer engagement platform is part of our joint mission to make the post-purchase ecosystem work equally well for both consumers and retailers.”

ZigZag’s clients include Selfridges, Frasers Group, Boden, New Look and The Hut Group.

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