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Built For Athletes secures £1m NatWest funding

Published: February 16, 2026 at 11:33 am

Built For Athletes, a backpack brand targeting the fitness sector, has secured a £1.025 million funding package from NatWest.

The facility, comprising a £525,000 trade loan and £500,000 invoice finance, will enable the Warrington business to accelerate its global growth strategy, invest in new product development and further advance its sustainability initiatives.

Founded in 2018 by brothers Daniel and Nicholas Costello – both of whom have backgrounds in fitness, finance and marketing – Built For Athletes designs and manufactures backpacks tailored to the needs of dedicated fitness enthusiasts.

It has partnerships with global brands such as Alpine F1, Williams F1, Red Bull F1, Borussia Dortmund FC and Hyrox.

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