Two entrepreneurs have used the lockdown period to create a virtual business card which replaces the need to carry traditional printed cards and works on Zoom and other technology platforms.
Keith Robinson and Paul Smith have launched a card which is securely stored in the cloud and is zapped between smartphones at meetings and networking events.
It means a business person will always have their card with them as long as they have their mobile phone. The virtual and contactless card can also be shared via email, tablets and laptops and social media.
Smith came up with the idea when he attended a networking event before the lockdown.
Seeing people giving out physical cards and then having to type the information into their phones, he thought there must be a simpler and more convenient way to swap business cards.
Smith, managing director of Electric Penguin, a web applications and software development business whose clients include Caffé Nero and American Golf, teamed up with Robinson, managing director of business consultancy Griffin Partners, to develop the virtual card, which the Bury-based duo have launched under the brand name Zappify.
It works by registering on the Zappify website and entering contact details, basic business information and a photo or company logo. This then becomes a tile on the cardholder’s smart phone, which displays a QR code containing the data.
To receive the business card, a person just needs to take a photo of the QR code on their phone and save the details into their list of contacts.
Robinson said: “The beauty of the virtual business card is its simplicity.
“A business person will always have their card with them, and the recipient can simply add the contact details into their phone with one click, eliminating the laborious process of having to enter all the information manually.
“The zapping from phone to phone works equally well over Zoom and other video conferencing technology.
“Updating contact details can be done instantly and for free on the smart phone. In this way, it eliminates the waste of obsolete cards and the need to have new ones printed.”
Registering for the Zappify virtual business card costs £10 + VAT per year. The firm says data will never be sold to third parties.