Changing Health has appointed serial entrepreneur Nick Imrie as its Chief of Staff. 

Imrie has spent the last 20 years in CEO and non-exec roles within the tech industry, taking part in three exits.  

His previous company, What Users Do  now UserZoom – was part of the UK’s Fastest 50 programme, while he was part of the management team which saw scale to 300 people in 18 months. 

Changing Health is a Newcastle-based digital health intervention platform which creates bespoke programmes and technology to change health behaviour at scale. 

Imrie previously occupied a non-exec advisory role at the company. It says his expertise will help it to rapidly scale after recently securing a UKwide contract with the NHS. 

“Working closely with an array of tech companies has allowed me to be part of something I’m incredibly passionate about for the entirety of my career; tech businesses and their ability to scale and deliver value for clients and users,” Imrie said.  

“Our position in the world right now means that we’re relying on digital even more, and this has been highlighted as even more pressing for traditional industries such as the health sector. 

“Changing Health is an incredible opportunity. But more than that, it has a real purpose and we can really make a difference to millions of lives internationally if we do our jobs right.  

“Digital health is such a fascinating growth market right now that when the opportunity came to move from a non-exec to a more hands on role within the company, I just couldn’t pass it up.” 

Imrie is an active non-exec for, which has doubled growth of its remote development teams service, and has advised three other fastgrowth companies on business strategy, go to market planning, fundraising and exec team hiring and coaching. 

Changing Health CEO and founder Professor Mike Trenell added: “With such a wealth of experience in scaling tech companies, Nick is bringing a significant amount of know-how to our team.  

He understands the role that Changing Health plays in the digital health field, and his expertise in building and managing technology businesses will ensure that we can deliver on our mission to deliver scalable behaviour change to chronic disease at critical time; digital health has never been more important than it is now.”