A GDPR compliance firm has pivoted to expand its remit and rebranded as Vera.
Over five years London-based Privasee says it helped over 200 companies become GDPR compliant.
It is now looking to build trust at the core of business relationships after securing £1.1m in funding from the likes of Pitchdrive, SFC Capital and Plug and Play in November 2024.
The realisation was that businesses were facing an even bigger challenge: the constant pressure to prove trustworthiness across security, legal and compliance reviews.
Vera – derived from the Latin word for ‘truth’ – is an AI-powered platform that helps businesses manage the flood of trust-related documents that slow down deals and strain internal teams. These include RFPs, security questionnaires, due diligence requests, and more.
“We realised that trust can’t stop at compliance,” said Manuel Martinez Chamorro, co-founder of the rebranded Vera. “Our customers were bottlenecked by the growing number of security questionnaires, legal reviews and Request for Proposals (RFPs).
“It wasn’t enough to have invested in GDPR, SOC II, HIPPA etc – you had to prove it over and over, in every deal. Vera is our answer to that.”
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Vera automates the process of extracting questions from these documents and matching them with verified, pre-approved answers from a centralised internal knowledge base. This allows cross-functional teams – from sales and legal to security and compliance – to respond more quickly, more accurately, and without duplication.
Designed to slot into existing workflows, Vera integrates with tools like Slack, Teams or Google Drive. It also offers real-time collaboration, intelligent answer suggestions, and version tracking to reduce friction during complex deals and reviews.
Early adopters and existing customers are already migrating to Vera’s new platform, the company says.