FinTechAppointments

Lovey – formerly Love Finance – has appointed a new CTO in Mario Husha. 

Described as the UK’s fastest-growing SME lender and broker, the Birmingham-based business says Husha will lead its tech strategy, drive sprint-based delivery and own data integrity across its lending platforms.

Husha brings to Lovey over 15 years of experience building, scaling, and securing platforms across FinTech, RegTech, payroll and embedded finance, focusing on startup and growth-stage businesses operating in regulated environments. 

Most recently, he served as CTO at Level Financial Technology, where he led engineering, security, and supported the company’s expansion into embedded finance and enterprise partnerships.

Reporting directly to Alex O’Malley, chief commercial officer of Lovey, he will shape the direction of both Lovey’s B2B and B2C tech products. 

“I’m excited to help drive Lovey’s continued growth, with a focus on advancing our technology, developing new solutions for SMEs, and strengthening our platform for long-term growth,” said Husha. 

“Everything we do will be guided by Lovey’s mission to make business lending simple, fast, and tailored to our customers. 

“Building technology that genuinely meets customer needs and keeps pace with market demands has always been a priority for me, and I’m looking forward to bringing that focus to Lovey.”

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O’Malley said: “Mario’s appointment is a pivotal step in taking our products and technology to the next level. 

“We’re committed to innovating at pace while continuing to deliver the reliability and service our customers expect. His expertise will be crucial in helping us achieve our mission and support the growth of the thousands of SMEs we serve.”

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