Posted on September 11, 2019 by staff

Mobile marketing specialist relocates to new Glasgow HQ


Smart mobile marketing agency, Digitonic, has relocated to a new Glasgow city centre office, investing six figures in converting a previously disused space opposite Central Station into a modern work facility.

Having recently secured investment that valued the business at £10m and reporting 44 per cent revenue growth in its last financial year, Digitonic’s new office will enable it to grow its workforce in the next 12 months, as it looks to double its revenues during the current financial year.

The facility, which is three times bigger than Digitonic’s previous office, will act as the company’s headquarters as it continues to expand internationally, having recently announced the opening of a new office in India.

Founded in the city in 2011, Digitonic is a smart mobile marketing and technology company that uses the art of conversational marketing to help brands engage, acquire and retain customers through its proprietary technologies.

The business explored a number of locations for its new HQ, including options that would have seen it leave the city centre and relocate to the outskirts of Glasgow. However, despite more cost-effective spaces being available, following consultation with the staff who overwhelmingly preferred staying in the city centre, the business opted to remain in a central location.

Grant Fraser, CEO, commented: “Our staff have played an instrumental role in the company’s success and, as such, we wanted to ensure that we engaged with them as much as possible. After consulting with each member of staff, we came to the decision to continue to base ourselves in the growing tech hub that is Glasgow city centre.

The modern office also sees the addition of several social spaces, providing Digitonic employees with a collaborative working space, meeting rooms and social area where they can relax and build relationships with the rest of the team.

Fraser added: “We have come a long way since our first office eight years ago and we have managed to turn an initial £4,000 investment into a £10m business, retaining in excess of 75% of the shares. This is something we are incredibly proud of and we are excited to see what the future holds for the business as we continue our expansion in both the UK and international markets from our HQ in Glasgow.”