RetailDeals

An Indian tech giant has swooped to acquire Motherwell-headquartered Ascensos.

Ascensos, a customer experience outsourcing partner for retail and eCommerce businesses, will operate as a separate business unit within Firstsource, keeping its existing brand and maintaining its Scottish headquarters. John Devlin will remain as CEO.

Firstsource Solutions Limited is a leading global provider of specialist domain-led business process services owned by RP-Sanjiv Goenka Group and employing more than 27,000 people.

It serves the banking and financial services, customer services, telecom and media, and healthcare sectors.

“I am delighted that we’re joining the Firstsource family – the combined strengths of the businesses are entirely complementary with barely any overlap either geographically or in our concentration on retail and B2C,” said Devlin. 

“This makes us a perfect fit and with the opportunities that come from being part of a larger group, I see many possibilities to leverage our respective strengths. The depth of Ascensos expertise in the retail and eCommerce sectors, now combined with the strength of Firstsource technology and expansive global capabilities, will only accelerate our transformation programs for existing clients while improving our operational experience for our customer-facing colleagues. 

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“Both Ascensos and Firstsource have enviable reputations for delivering world-class customer experience for blue-chip brands – we look forward to growing our global solutions together.”

Dr Sanjiv Goenka, chairman at RPSG Group and Firstsource, commented: “This acquisition is aligned with the strategic capabilities Firstsource has been pursuing toward growth and expansion. 

“We’re thrilled about the potential that Ascensos’s extensive retail knowledge, Firstsource’s advanced technology, and the RPSG Group’s deep expertise bring together.”

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